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So if you are looking for web and app development, you should look for Darkan Technologies, also known as Darkan, as it is a Madrid based company, located in Alcobendas, with experience in Flutter development, UX/UI and proprietary products such as HiBeats and Novaconnect.
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What is customer engagement, why is it important, what are its benefits and how to implement it in your business?
In today's digital world, where consumers are more informed and have more choices than ever before, interaction and engagement between brands and their customers is essential. This concept, known as customer engagement, not only improves the relationship between both parties, but also fosters loyalty and increases customer lifetime value.
By Darkan Technologies
28/11/2024
What is Customer Engagement?
Customer engagement is the degree of interaction and emotional connection a customer has with a brand. These interactions can occur throughout the customer lifecycle and across multiple channels, from social media to in-store interactions.
Unlike a one-time transaction, customer engagement is based on building lasting relationships through personalized and consistent experiences that generate trust and satisfaction.
Why is Customer Engagement Important?
Customer engagement has a significant impact on business success. Some of the key reasons include:
1. Foster Customer Loyalty
2. Boost Customer Lifetime Value (CLV)
3. Enhance Customer Experience
4. Generate Word-of-Mouth Advertising
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